I read this article today concerning the impact of internet presentations of homes for sale (i.e. photos, virtual tours, etc.) on the decision making of potential buyers.

It discusses how buyers now go online and to check out photos and virtual tours of homes to find what type of homes they are interested in and why this makes the days of Realtor’s showing clients 20 homes or so before they found what their client’s taste was, a thing of the past.

Encourage your clients to check out PMZ.com and to sign up for Email Notifications. Your clients can save properties they’re interested in and you can track what your clients are looking at.

Read the article and leave your thoughts in the comments section.